Privacy Policy

Privacy Policy

This Privacy Policy explains how Keesy S.r.l. (hereinafter also Keesy and / or Owner) collects and uses personal data acquired during the use of the site and (hereinafter also the website) or the “Keesy App.” (hereinafter also App.)

The European Regulation on the processing and protection of personal data GDPR 2016/679 harmonized with Legislative Decree 196/2003 through Legislative Decree 101/2018, imposes obligations on those who process information referred to other subjects.
Among the main ones is informing the person to whom the data refers about the use of the related information and acquiring consent to perform the corresponding operations.
According to the indicated legislation, the processing of such data by Keesy will be based on principles of correctness, lawfulness and transparency and protection of confidentiality. Please also read the updated sections: “Website and application conditions of use” and “General Conditions of Sale”.

Your personal data will be processed for the following purposes:

1.1 to respond to any requests of information and fully implement all contractual obligations
and services offered by Keesy including sending reminders, technical notes, updates,
notifications, administrative and support messages. We remind you that in the absence
of providing such data, it will not be possible to use the services offered by Keesy.
1.2 to manage the relationship between supplier / customer (including the administrative,
accounting and tax part);

1.3 to fulfill the obligations established by law, by a regulation, by community legislation, including the execution of the obligations deriving from what is specified in point 2 with management of the services provided / to be provided at the request of the “Host” user (subject that offers leasing to tourist use) and the management of the agreement as a “Guest” user (subject who rents for tourist use).
With explicit and distinct consent for each of the following purposes:

1.4 to send via e-mail, letters, telephone, mobile / smartphone / tablet (sms, messaging applications), fax and other remote communication channels, social media, advertising / promotional material and newsletters for products and commercial offers from by Keesy;

1.5 to send promotional materials regarding the services offered by Keesy or its commercial partners;

1.6 for market research and economic and statistical analysis;

1.7 for user profiling for commercial purposes, in order to identify consumer categories /
interests and propose commercial or promotional offers necessary to the relevant profile;

1.8 your data will be kept for a period of time and not exceeding the necessary to fulfill the purposes indicated, and in particular for points 1.1,1.2,1.3 for the entire duration of the account activation and also, subsequently, for the time strictly necessary for the fulfillment of legal obligations and in any case for the use of the services offered by Keesy, even if you have terminated the agreement. For points 1.4,1.5,1.6,1.7 up to a maximum of 5 years for the purposes indicated. Once these terms have elapsed, the data will be deleted or made anonymously and used for statistical purposes only.

2.1 Keesy processes personal and identification data, for example: name, surname, social security number, address, telephone, e-mail, bank and payment details, access credentials, identity documents, photos / images. In such cases – as specified in the General Conditions of Sale – the User is requested to insert further personal data, for example: login credentials to the “Alloggiati Web” or guests data Web portal, cadastral data of the non-hotel facility, personal data of the guests of the accommodation facility. In the absence of providing such data, it will not be possible to use the services offered by Keesy.

2.2 Keesy provides the user with specific services such as the collection / sending of identity documents to the competent police headquarters and the collection / sending of the tourist tax to the municipality. It also digitally acquires and records what is reported on the identity documents that will be required by the procedure in the steps provided, as they are necessary for legal compliance and required by the Public Security Authority pursuant to Art. 109 of the TULPS (Royal Decree 773/1931). Photographic or video images also are being acquired in order to comply with current regulations on Public Safety. For the operation of this procedure, please read the General Conditions of Sale art. 9.

2.3 Geolocation data may be used (via IP address detection software) for the sole purpose of specifying the characters and options of the services in your favor, when selecting the parameters of the services offered by Keesy.

3.1 When you visit our Site or our App, our server automatically acquires some of your personal data whose transmission is implicit in the use of Internet communication protocols. This category includes the IP address, browser and operating system you are using. Keesy will process this personal data exclusively to improve the technical functioning of its Website or its App.

4.1 The provision of your personal data points 1.1, 1.2 and 1.3 is mandatory. Without the consent to the data processing, it will not be possible to fulfill contractual obligations nor to provide what is requested;

4.2 The consent to data processing referred to in points 1.4,1.5,1.6,1.7, however, is optional even if it is important, in order to offer guests better experience. You can, therefore, decide to give or not the consent and / or to deny it subsequently;

4.3 the User can always request the cancellation of all his data by contacting Keesy, unless the data itself must not be kept for a longer time under the law. Upon achieving the aforementioned purposes, the data, instead of being deleted, could be made anonymous by means of specific procedures, for the purpose of internal and aggregate statistics use.

Your personal data, for the purposes and within the time strictly necessary for the execution of the services offered by Keesy as indicated above, may:

5.1 be made accessible for the purposes referred to points in 1.1, 1.2 and 1.3 to employees of Keesy and / or third-party companies or other subjects partnered with Keesy for outsourcing activities (by way of indication: IT and accounting systems management company , assistance service management company, System Administrator Manager, etc.). Your data may be made accessible for the purposes referred to in points to employees of the owner and / or to persons / companies specifically appointed.

5.2 be communicated to all natural and legal persons, in cases where the communication is necessary for the purposes described above and for carrying out economic and contractual activities with Keesy, such as legal, economic-financial consultants, IT outsourcers;

5.3 to organization of coordination, supervision and management of the Internet, national and foreign networks, as well as providers of hosting server services and IT storage;

5.4 to our collaborators and employees specifically appointed and within the scope of their duties, including any external / internal managers of personal data processing;

5.5 to third parties for the use of IT services useful for the operation of the website and the Application, such as cookies and data processors;

5.5 for optional activities to third parties possibly appointed by Keesy to carry out such promotional / commercial activities, contact or direct sending of commercial communications;

5.6 In any case, the processing will take place in a suitable manner to ensure security and confidentiality. Specific security measures are observed to prevent the loss of data, illicit or incorrect use and unauthorized access; furthermore, personal data are processed with automated tools within the time strictly necessary to achieve the purposes for which they were collected.

5.7 Personal data in electronic format are stored on protected servers located in the EU and at the company headquarters. For the purposes related to managing the assistance service and if necessary, the data may be available to persons in charge outside the national territory outside the EU in full compliance with the guarantees on the processing of personal data as requested in the Community. Personal data will not be disseminated. The Holder hereby assures that, if it is needed to transfer data in accordance with the legal provisions, it will be able to carry out these operations without particular difficulties.

6.1 Here below is the specific privacy information about cookies.

7.1 The user, who requests information or reports problems by exchanging emails with Keesy, will provide contact information and the contents of the message for the sole purpose of obtaining what is requested by Keesy.

8.1 As an interested party, you have the rights referred to in art. 7 of the Privacy Code and art. 15 GDPR and precisely the rights to:
– obtain confirmation of the existence or not of your personal data, even if not yet registered, and their communication in an intelligible form;
– obtain the indication: a) of the origin of the personal data; b) the purposes and methods of the processing; c) of the logic applied in case of the process carried out with the help of electronic instruments; d) the identity of the owner, managers and agents; e) the subjects or categories of subjects to whom the personal data may be communicated as an appointed representative in the State, managers or agents;

– obtain: a) updates, rectification, integration of data; b) the cancellation, transformation into anonymous form or blocking of data processed in violation of the law, including the data unnecessary to be kept for the purposes for which the data were collected or subsequently processed; c) the attestation that the operations referred to in letters a) and b) have been brought to the attention, also as regards their content, of those to whom the data have been communicated or disseminated, except in the case in which this fulfillment is proves impossible or involves the use of means that are manifestly disproportionate to the protected right;
– object, in whole or in part: a) for legitimate reasons, to the processing of your personal data for the purpose of the collection; b) to the processing of your personal data for the purpose of sending advertising or direct sales material or for performing market research or commercial communication;
– where applicable, you have rights referred to in Articles 16-21 GDPR (Right of rectification, right to be forgotten, right to limitation of treatment, right to data portability, right of opposition), as well as the right of complaint to the Guarantor Authority.

10.1 Keesy has the right, at its sole discretion, to modify, expand, remove in whole or in part, at any time and without notice, any part of this Information. The changes will become effective when they are published on the Site or Application.

10.1 You may exercise your rights at any time by sending written communication to: Keesy Srl Viale S. Lavagnini n. 20 50126 Florence – E-mail:

The Holder of the treatment is Keesy Srl with a registered office in Viale S. Lavagnini n. 20 50126 Florence.